2025 Media Matters
A Big Year for Leavenworth in the Media
2025 was a banner year for media coverage, with earned media up 38% over 2024 and more than $8.1 million in earned media value. Leavenworth was featured by top national outlets, including Travel + Leisure, USA TODAY, NPR, The Wall Street Journal, FOX, and more, reinforcing our strong national visibility. Below is a snapshot of some of the most notable media highlights from the year.
Promoting Local Businesses Through the Leavenworth Marketplace
Our extensive digital advertising campaign promoting the Leavenworth Marketplace has officially launched, driving online shoppers directly to local businesses. If you have an online store and aren’t currently participating in the Leavenworth Marketplace, this free platform is an easy way to increase visibility and sales. Please reach out to Jessica at media@leavenworth.org, and she’ll be happy to help get you set up so you are a part of this campaign.
Have a Special or Discount? Let Us Help Promote It
Have a special promotion or discount you’d like to share? Please submit it through the calendar portal at https://leavenworth.org/calendar/community/add/ so we can help promote it through our marketing channels. Sharing your offers allows us to highlight your business and amplify visibility to both visitors and locals.
Some 2025 Media Highlights
DATE OUTLET HEADLINE
1/8/25 World Atlas The Alpine Village of the Cascades with Year-Round Festivals LINK
1/14/25 FOX Soul TV Traveling While Black Christmas – Leavenworth, Wash. LINK
2/5/25 reisereporter USA: How Leavenworth Became a Bavarian Town LINK
2/6/25 KING-TV This Leavenworth destination has a long history in the ski community LINK
3/28/25 Travel + Leisure This Cozy Town is the No. 1 U.S. Destination to Get a Good Night’s Sleep LINK
4/3/25 The Manual Looking for the best sleep of your life? Kayak says go here. LINK
4/28/25 Yahoo A mountain town 2 hours east of Seattle made me feel like I was in Europe LINK
5/5/25 Evening Magazine The Springs is a new place to soak up what Leavenworth has to offer LINK
6/16/25 POWDER Magazine The 6 Best Hidden Gem Mountain Towns To Visit in Summer LINK
6/17/25 MSN Travel 15 Most Instagrammable Small Towns Across America LINK
7/1/25 KCPQ-TV/KZJO-TV Leavenworth Oktoberfest tickets now on sale LINK
7/3/25 The Knot Fall in Love With These Romantic Getaways in Washington State LINK
7/17/25 KOIN-TV Travel + Leisure names OR, WA small towns among most beautiful LINK
7/17/25 Parade Magazine These U.S. Destinations Feel Like Europe LINK
8/5/25 USA TODAY 10Best These 10 cities in the US feel like charming European towns LINK
8/6/25 KCPQ-TV Leavenworth Oktoberfest: 2025 tickets, entertainment, more LINK
8/12/25 When In Your State A travel guide to Leavenworth, Washington LINK
8/12/25 SIP Magazine One-Day in Leavenworth LINK
9/3/25 Yahoo Lifestyle Steins, brats, and cheers: 6 Oktoberfests across the U.S. LINK
9/15/25 SIP Magazine Oktoberfest in Leavenworth LINK
9/17/25 Country Living 15 Best Fall Festivals and Fairs to Celebrate the Season LINK
9/18/25 The Weather Channel America's Best Oktoberfests 2025 LINK
9/21/25 Parade Magazine 4 U.S. Cities That Feel Just Like a European Fall Fairytale LINK
9/28/25 Daily Mail Mini Munich' on the West Coast: from dying mountain town to thriving tourist hub LINK
10/14/25 Travel + Leisure Take a 400-mile Road Trip Through The American Alps LINK
11/13/25 Time Out USA The best Christmas towns in the U.S. with next-level holiday cheer LINK
11/24/25 VITA All Aboard For Leavenworth LINK
12/9/25 NPR A 101-year-old runs the largest nutcracker museum in the U.S. Here's a look inside LINK
12/12/25 FOX News Channel Leavenworth, Wash., shows off over half a million Christmas lights LINK
12/21/25 Wall Street Journal When the lights went out in the “Christmas Capital” LINK